First Ever Hispanic Leadership Summit

“We are fragmented, underrepresented and misperceived, so we need to think less like 26 different nationalities and more as one community. In my heart, I know unification is what our Hispanic community lacks at this pivotal moment in history,” Claudia Romo Edelman

Today in New York City, the We Are All Humans Foundation has convened the first ever Hispanic Leadership Summit. Read more here from Claudia about this historic event in which more than 350 leaders will try to answer some key questions. Here is the link to the event’s website.

The questions asked focus on how to move forward as a community and how success will depend on:

  • Recognizing that the time is now for unifying.
  • Appreciating that we have a distinct window of opportunity before us.
  • Having the courage to address what gets in the way of our potential.
  • Believing our goals are achievable.
  • Accepting this invitation to act.

You can read Claudia’s blog post here: https://www.weareallhuman.org/vision/ and join the conversation via social media by following @WAAH_Foundation and Claudia Romo Edelman on Twitter, weare_allhuman on Instagram and the hashtag #HispanicSummit2018.

I recognize that by coming together to work toward common goals while amplifying the voices of the growing, diverse and dynamic Hispanic population, will ultimately drive positive change. I cannot wait to learn more about the discussion and outcomes from today.

Elections, Voter Suppression, Megyn Kelly, Intel, CFO Magazine, Diversity in PR plus more

We are less than a week away from the midterm elections and I hope the turnout reflects the energy I have seen online. Having said that, watch this interview with Chiqui Cartagena, on how both parties and many candidates do not understand Latino voters. Or this from NPR  about how candidates like Beto O’Rourke, who is running for the Senate in Texas, need to mobilize Latino voters to win. There is also this from Meet The Press in which Cristina Tzintzun Ramirez says, “you don’t win in #Texas unless you’re talking to brown and black voters.”

I like to keep an informal inventory of who is advertising on Univision while I watch its programming. For example, this week during the 10 pm telenovela, I was surprised to see mostly negative ads against the Democrats, note I live in Miami. In other words – there were was only one ad for a Democratic candidate. It will be interesting to see if any party or candidate understands the opportunities, and challenges, of engaging with this important segment which is very diverse. Another important story to follow next week will be voter suppression efforts which predominantly impact racial minorities, here is a good Washington Post piece on this specific issue. I’m proud to say that I’ve already voted – it was easy and seamless. 

Last week NBC canceled Megyn Kelly Today because of Kelly’s comments regarding “blackface,” so here is this from Nicholas Pearce, another recommended read, titled “Megyn Kelly’s ‘blackface’ comment shows workplace diversity isn’t enough.”

Here are additional stories that I am following this week including this from Forbes titled “Seven Ways To Close The Diversity And Inclusion Gap That Are Easier Than You Think,” “How To Improve Gender Diversity In Entertainment Through Social Networking,” “Making progress on tech’s diversity problem: A female founder’s take on the current situation” and “Intel Hits an Internal Goal for Workforce Diversity.” Bernard Coleman III wrote this on four diversity and inclusion disruptors in the workplace (one of my favorite topics) and here is this from CFO Magazine titled “The Economic Case for Diversity.”

I want to end this post with this video shared by a friend, Jeff Weintraub, “in memory of the victims and in honor of the wounded of Tree of Life Synagogue, Pittsburgh PA.”

Photo by Parker Johnson on Unsplash

Puerto Rico, Hispanic Heritage Month,  Col. Gil Coronado, Sol Trujillo, Fortune’s Most Powerful Women, Marc Pritchard and more

One year after Hurricane Maria hit Puerto Rico, here is this from the Takeaway titled “After The Storm: Stories of Puerto Rican Resilience” and CBS aired this special titled “Puerto Rico: The exodus after Hurricane Maria.” Want to help? Support PRxPR.

As many of you may know, Hispanic Heritage Month is celebrated between September 15 and October 15 each year.  Watch this to learn more about how this month-long celebration started. Thank you Elaine Coronado for sharing. Here is more info on the celebration. There are numerous events and celebrations and many companies take the opportunity to host internal and/or external events, it is also a good time to spotlight the many contributions of Hispanics to the U.S. This from CNBC talks about the impact of Latino small businesses in the economy and watch Sol Trujillo talk about how Latinos are impacting the economy.  Here is this from Carlos Lozada from 2013 on who is Latino (or today Latinx) that also speaks to the history of the term Hispanic.

Some of the items I’m following this week: Fortune released the list of Most Powerful Women, an inspiring list of leaders, you can read more here. Axios had this article about how this Congress, depending on the election results, could be the more diverse in history and more accurately reflect the country.  Another week and another article about the importance of diversity in business.  Here is this great read titled “Why Confronting Our Unconscious Biases Is Both a Moral and Business Imperative.”

On the arts and entertainment front, the Getty Research Institute is launching an African American Art History initiative and Latinos made the “The Nun” #1 at the box office during its premiere week

ICYMI read this titled “Marc Pritchard shares personal journey around bias and labels.”

Photo by Elias Castillo on Unsplash

Nonprofit diversity, Harvard, Vogue, Magazine Covers, Politics, Startups and the PR industry in the #MeToo era

Every day I save articles to include in the weekly blog post, and also do some searches to find some of the best coverage about diversity. That is why I appreciate it when some of you share articles I may have missed or catch a mistake and flag it for me. Thank you Xochitl Yañez for sharing this one focused on diversity in nonprofits, a very interesting read.

I also follow a number of individuals that share great content, including pieces they have written. Here is this from Monica Castillo focused on language, Ana Valdez shared this written by Miriam Rivera titled “How to be an ally in a diverse community,” One area that I focus on is startups, and follow leaders like Arlan Hamilton and Mandela SH Dixon and try to include articles like this piece on “105 black and latino founders who have raised $1mm+ in VC funding…”

One of the topics I talk about almost every week is that representation matters, which is why we we should celebrate that  “For the First Time, Black Women Will Run Four Schools at Harvard University,” and that, as the CNBC headline states,Women are shattering records in the 2018 primaries with more than a dozen states still to go.”Another story on the politics side, in Michigan, the Democrats have an all-female statewide ticket.  On the entertainment side, the fact that black women are on a number of magazine covers this month is also something to celebrate. Also, if you missed this from Vogue about advice for your 20 year old self based on Beyonce’s cover story, it is a great read.

We do have a long way to go, which is why Tuesday was Black Women’s Equal Pay Day, read more here. This New York Times piece “When a Female C.E.O. Leaves, the Glass Ceiling is Restored” has great insights and data in general about women in the C suite.  

Finally, ICYMI, here is a must read post by Jane Randel, co-founder of Karp Randel, focused on #MeToo and the PR industry.

Thank you for reading and following. Please share any articles you think are important to include!

Photo by Charisse Kenion on Unsplash

MLK Day of Service, Black Enterprise best companies for diversity, NALEO report, workforce diversity and more

Yesterday we celebrated Martin Luther King Day, a day which has become a national day of service. I was in New York and all the volunteer projects available at New York Cares were taken, which speaks to how for many this is not a day off. Here is some history on how in 1994 Representatives John Lewis and Harris Wofford made this a “day of action, not apathy.”  

This week Black Enterprise released its 2018 50 best companies for diversity. Here’s the list. In addition, here is some very interesting data from a recent BlackEnterprise.com study conducted by XpertHR of human resource professionals:

  • Approximately 25% of respondents said they were “very or extremely challenged by developing a culture of inclusion;”
  • 29% said they had similar difficulties in “recruiting a more diverse workforce” and
  • 33% cited challenges in “increasing minorities in leadership roles.”

Keeping with the workforce diversity theme, Matthew Glotzbach, CEO of Quizlet, published this piece outlining the four ways his team is increasing workforce diversity. This is very focused on recruitment, which is key, but it’s also important to remember that inclusion is critical for retention. Last year The Kapor Center for Social Impact released a report which found that “women, blacks and Latinos are far more likely to quit jobs in tech than white or Asian men.” Read more here.  Talking about diversity in tech, here is this from the San Francisco Chronicle titled “Rwanda is pushing gender diversity in tech. Should Silicon Valley take notes?”

Today the National Association of Latino Elected and Appointed Officials (NALEO) Educational Fund released its 2017 National Directory of Latino Elected Officials.  NALEO found that 6,600 Latinos are serving in elected office, up from 6,011 in 2013, an increase of nearly 10 percent.  Here is the release announcing the findings.

These past few months I’ve been impressed with how Google has celebrated the contributions of diverse individuals. This morning was no exception as a number of posts on Twitter alerted me to today’s Google Doodle commemorating Katy Jurado who, as Time Magazine states, was “a groundbreaking Mexican actress who built a Hollywood career without sacrificing her identity” on the day that would have been her 94th birthday.  She once said, “”I didn’t take all the films that were offered — just those with dignity.” Here is this interview of her talking about working with Grace Kelly.  One more Google story, according to Remezcla “Google Just Launched One of the Largest Digital Collections of Latino Art & History.”  Read more here.

Talking about representation, here is this piece in the New York Times titled “Guess Who’s Coming to ‘Peanuts.”  I see this as a great example of the importance of representation and it shows how to do things in a way that drives engagement without alienating other audiences.

Photo by James Motter on Unsplash

The Latinx debate, a new Hollywood commission, the impact of diverse voters and more

Hispanic, Latino or Latinx?

This week I want to focus on the Latinx debate because of this opinion piece by Daniel Hernandez from this weekend’s Los Angeles Times and titled “The case against ‘Latinx’”. The piece has led to some interesting debates on twitter.  This  may be a new term for some, and there may be confusion in how, when or if to use it.

I find this debate fascinating for many reasons. You see for years I’ve been asked what term organizations should use – Hispanic or Latino. Let’s look at the history of the term Hispanic which was chosen by the U.S. government as the official term in the 70s, read more on the history here. Some disliked the term Hispanic but others did not connect to the word Latino. In 2002 Pew issued a report that showed how many Latinos identified more with their country of origin than to those terms. Here is this from CNN in 2004.  Two national organizations use Latino or Latin American in their names – National Association of Latino Elected and Appointed Officials and League of United Latin American Citizens. The National Council of La Raza changed its name this year to Unidos US and NSHMBA changed its name to Prospanica. There is also MALDEF, which serves all Latinos in the U.S. but could be seen as only serving Mexican Americans because of its name. Several professional organizations use Hispanic in their name, i.e. NHJA, AHAASHPE, HNBA, etc.  Understanding that some individuals relate more to one term than the other is why I have always advised clients to use both intermittently.

Most recently Latinx has entered the debate. Let’s be clear, the terms “Hispanic” or “Latino” will not be replaced by the term “Latinx.” As Daniel does say, it is more relevant to some than to others, especially millennials. The beauty of our community is that we are not monolithic and this diversity is reflected in this debate.

After reading this great piece by NBC I better understand the importance of Latinx. I consider myself Latina, Hispanic, Mexican, MexTex (born in Mexico but raised in Texas). I will add Latinx to this list without eliminating the others and use it when it makes sense. One last point, I do hope that the LA Times gives space to the other side of the debate so that people can better understand why it’s important.

So to the question, should companies use Latinx? It depends when and how the term will be used (i.e. internally, externally, Latin America) but yes you should if 1) it’s relevant to your core audiences and 2) if you are focused on inclusion. Leaders should tap employees and experts who understand our community and their main audiences to help guide them. Carefully adding the term to their lexicon could help them connect to younger employees and consumers in the U.S. 

What is driving the conversation?

This week as expected we continue to see coverage around the #MeToo movement, including the announcement of a new Hollywood commission to address sexual harassment and led by Anita Hill.

Forbes profiled the new coalition created to quantify diversity and inclusion efforts in marketing and media. I think most of us agree this is a much needed initiative.

The Alabama election once again demonstrated the importance diverse communities will have in the future of our country. There has been extensive coverage about how black women helped the Democrats win the senate seat in Alabama. I do say “once again” because as this piece points out, this year we are seeing an increase in diverse candidates and voters.

Here is a good read from Steve Barrett about Barri Rafferty‘s promotion as it relates to diversity in PR – yes there is much work to be done.

Congratulations to the LATINA Style top 10 corporate executives of 2017, here is the list.

Congratulations to Maame Biney, she is the first African-American woman to qualify for the U.S. Olympics team in speed skating!

ICYMI

As we head into Christmas, here is the #ICYMI of the week, this uplifting piece on Anthony Anderson, a young opera singer.  

Wishing everyone a wonderful Holiday. Feliz Navidad.

Featured photo by James Motter on Unsplash

Happy Thanksgiving week – this week’s diversity news recap

Happy Thanksgiving week. We moved from Mexico when I was ten years old and I honestly can’t remember if our first year in the United States we celebrated Thanksgiving. Like many immigrants, however, it became a Holiday that we embraced and celebrated. Today one of my favorite activities during Thanksgiving is volunteering – it combines being grateful with giving back. If you do a search you’ll find many ways different cultures and immigrants in the U.S. celebrate Thanksgiving. Here is this great piece from the New York Times published last year called The American Thanksgiving

Now for this week’s recap:

These two stories about Hollywood and diversity (or lack thereof) caught my attention: “Movie Biz Attempts to Grapple With Diversity Crisis” and “Neglecting the Latino Community Is Hollywood’s Multibillion-dollar Missed Opportunity.” Could Maria Contreras-Sweet help address these issues by taking over Weinstein and Company? This could really be a game-changer based on the proposed plan.

Forbes released its 30 under 30 list and this list is a celebration of the diversity of this new generation that will shape our future. The Forbes list is “an annual encyclopedia of creative disruption featuring 600 young stars in different industries.”  You can find it here: https://www.forbes.com/30-under-30/2018/#245324011aaf

People Magazine released its Sexiest Man Alive issue. We could argue for days if Blake Shelton is or is not (and it seems based on social media and some of the coverage, most don’t agree). So why mention here? Because the lack of diversity on the covers also garnered significant conversation. Here is a good piece on why this lack of diversity is problematic. Let’s hope magazines, and media in general, continue to recognize and reflect the diversity of the world we live in and celebrate the beauty of our diversity.

Here are additional stories from this past week:

The must read of the week

Mellody Hobson Says the Time for Corporate Diversity Is Now https://www.nytimes.com/2017/11/14/business/dealbook/mellody-hobson-corporate-diversity.html

Business

‘I suppressed my Mexican heritage for fear of being labeled,’ says P&G chief marketer

Exclusive: Code2040 raises $5.6 million as it fights tech diversity backlash

Research: Men Get Credit for Voicing Ideas, but Not Problems. Women Don’t Get Credit for Either

Microsoft reports modest diversity gains, boosted by LinkedIn workforce and hiring initiatives

Workplace Diversity Gap Impacts LGBT & Disability Communities

330 CEOs have taken the ‘diversity pledge’ 

Diversity In The Workplace — The Cultural Shift For Creating Value 

Diversity Demands in Luxury

Education

Eighty Percent Of NC Teachers Are White. Here’s Why That Matters.

College to Name School for Late Journalist Gwen Ifill 

Diversity, Defined 

Medical School wins national diversity award 

Justice Dept. investigating Harvard over affirmative action policies

Marketing & Media

Diverse teams can help companies avoid advertising blunders 

Diversity and Inclusion: Rewriting the Rules for Marketing

Getting Personal at multicultural and diversity conference

Why are half of Latino immigrant TV characters portrayed as criminals?

Universal Music Partners With USC Think Tank to Boost Diversity in Music Industry

ICYMI

ELC to Black Corporate Leaders: Use Your Power to Impact Change

 

Who to follow:

@NALEO

@NAACP_LDF

@PRSAFoundation

Featured photo by Chris Lawton on Unsplash